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Writer's pictureTeresa Quintana

Tips for Listing Your Home in the Winter

Updated: Dec 16, 2024

Tips for Successfully Listing Your Home in Michigan's Winter Months

Selling a home in Michigan during the winter can be a unique challenge. Snow, ice, and frigid temperatures all come into play, but with the right preparation, you can make your home stand out and attract buyers. Here are some key tips to ensure your home is ready for winter showings:

1. Keep Your Home Warm and Inviting

One of the biggest mistakes sellers make during the winter is trying to save on energy costs by keeping the thermostat too low (this is especially done on vacant homes). While it’s understandable to want to manage heating bills, a chilly home creates an uncomfortable experience for potential buyers. If the house feels too cold, buyers may rush through the showing and miss important features, or worse, they may leave with a negative impression.

Instead, set the thermostat to a comfortable temperature, ideally around 68-72 degrees Fahrenheit. A warm home not only makes buyers feel welcome but also helps them envision spending cozy winters there. If you have a fireplace, consider lighting it before a showing to create a truly inviting ambiance.

2. Clear Sidewalks and Plow the Driveway

First impressions are everything, and that starts before buyers even step inside your home. Ensure that your driveway is plowed, sidewalks are shoveled, and all walkways are treated with salt or sand to prevent slipping. A clean and safe entry path shows buyers that the home has been well-maintained, even in harsh weather conditions. It also prevents liability of someone taking a spill on your property.

Additionally, make sure to clear off any outdoor stairs, decks, or patios. These areas are often overlooked during the winter, but they’re important features buyers will want to see.

3. Showcase Winter Curb Appeal

Winter doesn’t have to mean a lack of curb appeal. Small touches like a fresh wreath on the door, a welcome mat to catch snow, and tasteful exterior lighting can make your home feel inviting. Keep snow off shrubs and bushes and



consider adding planters with winter greenery to add color to your front entry.

4. Emphasize Energy Efficiency

Michigan winters can be harsh, and buyers will be curious about how well your home stands up to the cold. Highlight energy-efficient features like updated windows, insulated doors, or a recently serviced furnace. If you’ve added extra insulation or have a programmable thermostat, make sure to mention these features in your listing.

5. Maximize Natural Light

Winter days in Michigan are short, and natural light can be a big selling point. Open all curtains and blinds before a showing to let in as much light as possible. Clean windows thoroughly to remove streaks, and consider adding warm, soft lighting to darker areas of the home to brighten them up.

6. Keep Interiors Clean and Dry

Snow and slush can quickly create a mess, especially during showings when multiple people are walking through your home. Provide a mat near the entryway for shoes and boots, and consider having disposable booties available for buyers to wear. Keep a mop or towel handy to clean up any water spots between showings.

7. Be Flexible With Showing Times

Winter weather can make scheduling showings more complicated. Be prepared to accommodate reschedules due to snowstorms or icy conditions. Showing flexibility and keeping your home ready for impromptu visits can make the difference in sealing the deal with a buyer.

Final Thoughts

Michigan winters may be cold, but your home’s reception doesn’t have to be. By keeping your home warm, safe, and welcoming, you can ensure buyers feel comfortable and excited about what your property has to offer. Investing a little extra effort into preparation can make all the difference in achieving a successful sale this winter.


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